Services

Content support for website and e-commerce

Content updates, product additions, import from Excel/ERP, photo and copy prep — we handle the routine.

Timelinemonthly

What's included

  • Product and category additions
  • Photo prep: retouch, background, crop
  • Product copy with target keywords
  • Import from Excel, ERP, marketplaces
  • Article, banner, promo updates
  • Comment and review moderation
  • Baseline SEO hygiene

A website only works if the content is fresh. Catalogs update, products come and go, promos start and end. We handle this routine professionally so you can focus on the business.

What's included

  • Product additions — to catalog using an agreed template. Category, description, attributes, price, stock, photos.
  • Photo prep — crop, clean background, consistent style. Retouching on request.
  • Copy — descriptions with target search keywords, no fluff.
  • Import — from Excel, ERP, Amazon/Ozon/Wildberries exports. Deduped by SKU.
  • Site content — static page updates, promo banners, news posts.
  • Moderation — comments, reviews, contact form responses.
  • SEO hygiene — meta tags for new pages, image alt, sitemap updates.

Tiers

  • Basic — up to 50 products and 10 edits per month.
  • Standard — up to 200 products, 25 edits, 2 dev hours.
  • Extended — no hard limits, dedicated copywriting and photo team.

How it differs from technical support

Tech support is about uptime, backups, code updates. Content support is about content and catalog. Often bundled as full ongoing support.

Tools and process

  • Product import — custom Python scripts to parse Excel/CSV with validation. Dedup by SKU or GTIN.
  • ERP integration — CommerceML or OData export, sync hourly or on trigger.
  • Marketplaces — Amazon SP-API, eBay API, regional marketplace APIs for two-way sync.
  • Photo prep — Photoshop / Affinity / Python + Pillow automation for batch operations (crop, clean background, watermark).
  • Copy generation — templates + GPT-4o for drafts with mandatory human review.
  • SEO optimization — meta tags, alt text, schema.org Product, sitemap.xml auto-updated.
  • Content CMS — we work with any: WordPress, custom admins, Shopify, Webflow, etc.
  • Ticketing — Linear / ClickUp / Notion for client task queue.
  • Photo storage — S3 + CDN (Cloudflare R2 + workers, AWS CloudFront).
  • QA — checklists per task type, review before publish.
  • Result tracking — measure conversion before/after content updates in GA4 / Plausible.
  • Backup before bulk changes — DB snapshot, 5-minute rollback.
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