Services
Telegram bot
Lead intake, FAQ, broadcasts, payments. Connected to CRM, ERP, warehouse, marketplaces.
What's included
- Conversation flows and FAQ
- Lead intake with manager alerts
- Two-way CRM integration
- In-bot payments (Telegram Payments)
- Telegram Stars for digital goods
- Segment-targeted broadcasts
- Analytics and reporting
Telegram bot is the most versatile communication channel in Russia and CIS. Massive active user base, low onboarding friction, easy integration with any backend.
Standard set
- Flows and FAQ — categories, transitions, response templates.
- Lead intake — forms inside the bot with validation, leads land in CRM tagged with source.
- Payments — Telegram Payments (Stripe / regional) or Telegram Stars for digital goods.
- Segmented broadcasts — to relevant subscribers only, not everyone.
- Mini App — embedded web app for catalogs and complex scenarios.
- Analytics — engagement, conversion, churn, A/B testing.
Integrations
- amoCRM, Bitrix24, custom CRMs.
- 1C, MoySklad, warehouse systems.
- YClients for booking.
- Marketplaces: order status in bot.
- n8n for arbitrary integrations.
Timeline
Basic bot with FAQ and lead form — 3 days. With integrations and payment — 1 week. Telegram Mini App — separate (1-2 weeks).
Technical stack
- Bot framework — grammY or Telegraf for Node.js, aiogram 3 for Python. Webhook via nginx.
- Hosting — serverless (Cloudflare Workers, AWS Lambda) or classic VPS. Docker container.
- Database — PostgreSQL for subscribers and history, Redis for FSM dialog state.
- Telegram Mini App — Vue 3 / React + Tailwind, bundle <100 KB. Deployed on CDN.
- Mini App auth — verify
initDatavia HMAC signature from Telegram. No separate user database. - Payments — Telegram Payments via Stripe or Telegram Stars for digital goods.
- Queues and broadcasts — BullMQ for throttling (Telegram limit: 30 messages/second).
- CRM integration — two-way with HubSpot/Salesforce/custom CRM via REST.
- Analytics — Botanic, BotMother counters or custom dashboard + GA4 export.
- Failover — hot standby server, DNS failover within 60 seconds.
- Monitoring — Prometheus metrics (latency, error rate), Grafana dashboards, Sentry for errors.