Services

Telegram bot

Lead intake, FAQ, broadcasts, payments. Connected to CRM, ERP, warehouse, marketplaces.

Timeline3 days

What's included

  • Conversation flows and FAQ
  • Lead intake with manager alerts
  • Two-way CRM integration
  • In-bot payments (Telegram Payments)
  • Telegram Stars for digital goods
  • Segment-targeted broadcasts
  • Analytics and reporting

Telegram bot is the most versatile communication channel in Russia and CIS. Massive active user base, low onboarding friction, easy integration with any backend.

Standard set

  • Flows and FAQ — categories, transitions, response templates.
  • Lead intake — forms inside the bot with validation, leads land in CRM tagged with source.
  • Payments — Telegram Payments (Stripe / regional) or Telegram Stars for digital goods.
  • Segmented broadcasts — to relevant subscribers only, not everyone.
  • Mini App — embedded web app for catalogs and complex scenarios.
  • Analytics — engagement, conversion, churn, A/B testing.

Integrations

  • amoCRM, Bitrix24, custom CRMs.
  • 1C, MoySklad, warehouse systems.
  • YClients for booking.
  • Marketplaces: order status in bot.
  • n8n for arbitrary integrations.

Timeline

Basic bot with FAQ and lead form — 3 days. With integrations and payment — 1 week. Telegram Mini App — separate (1-2 weeks).

Technical stack

  • Bot framework — grammY or Telegraf for Node.js, aiogram 3 for Python. Webhook via nginx.
  • Hosting — serverless (Cloudflare Workers, AWS Lambda) or classic VPS. Docker container.
  • Database — PostgreSQL for subscribers and history, Redis for FSM dialog state.
  • Telegram Mini App — Vue 3 / React + Tailwind, bundle <100 KB. Deployed on CDN.
  • Mini App auth — verify initData via HMAC signature from Telegram. No separate user database.
  • Payments — Telegram Payments via Stripe or Telegram Stars for digital goods.
  • Queues and broadcasts — BullMQ for throttling (Telegram limit: 30 messages/second).
  • CRM integration — two-way with HubSpot/Salesforce/custom CRM via REST.
  • Analytics — Botanic, BotMother counters or custom dashboard + GA4 export.
  • Failover — hot standby server, DNS failover within 60 seconds.
  • Monitoring — Prometheus metrics (latency, error rate), Grafana dashboards, Sentry for errors.
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